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ACCT 5955

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Management Control in Contemporary Contexts

ASSESSMENT INFORMATION

ACCT 5955

Management Control in

Contemporary Contexts

ASSESSMENT INFORMATION

Term 3, 2024

Page 1 of 16

Assessment Submission

1. When submitting your assignment, please use the following naming convention for each assignment.

z9999999_SURNAME_[XXXX1111]_19s1_A1

Where:

• z9999999 is your student ID – please insert your Zid

• _SURNAME – please insert your Surname

• XXXX1111 is the course code

• 19s1 is the Term name (2019, Term 1)

• A1 is the Assignment number (A2 for Assignment 2)

2. You must submit your Major assignment via the Turnitin Links set up in your Moodle course site. Turnitin is similarity

detection software used at UNSW. One team member will submit on behalf of the team

You are able to submit a draft version of your assignment prior to the due date. This enables you to view the Turnitin

similarity report on your work and decide whether it complies with the guidelines regarding referencing and

plagiarism, before you submit your final version for marking. Please be aware that Turnitin will only generate ONE

similarity report every 24 hours. Nevertheless, the version of your submission available at the due date will be

deemed the final submission.

More information about plagiarism can be found here: https://student.unsw.edu.au/plagiarism.

3. Late submissions are possible but will be marked as such and will be subject to late penalties of 5% of the

assignment weighting for each day late. Submissions more than 10 working days late will not be accepted.

4. Extensions to assignment deadlines will be granted only in exceptional circumstances, and where adequate

supporting documentation can be provided. Please note that work commitments do not constitute grounds for an

extension. Requests must be made through the special consideration process. For details about this process, see:

https://student.unsw.edu.au/special-consideration.

5. Assessment tasks, other than the major final assessment, will normally be reviewed, and feedback provided, within

10 working days of submission.

6. Please ensure you keep a copy of your assignment.

Page 2 of 16

Assessment Structure

Assessment Task Weighting Length/Duration Due Date

Assignment 1A Business Pitch

Assessed Teams

10% Approx. format 12 Mins to

present then questions &

feedback

Week 5

Wednesday 9 October

In class

Assignment 1B Team Report

Assessed Teams

20% Approx. 2500-3000 words Week 7

Hard copy due at start of class

Wednesday 23 October and

soft copy via Turnitin

Hard copy to be handed to

lecturer at start of class

Wednesday 23 October

Assignment 2A Business Pitch on Netflix

Assessed individually while working in

Groups

20% (Approx. format 12 Mins to

present then questions &

feedback

Week 9

Wednesday 6 November

In class

Individual Case Study Video 50% No more than 12 minutes Week 11

Wednesday 20 November

Assessment Tasks

ASSIGNMENT 1A BUSINESS PITCH (DUE WEEK 5 IN CLASS) WEDNESDAY 9 OCTOBER

REQUIRED

Step 1: Students will choose any organisation that they wish to study for assignment 1A and 1B. Each team will choose a global

corporation such as Apple, Microsoft, Google, Amazon, Facebook, Tesla, Space X, Instagram, IBM, Louis Vuitton, etc.

Step 2: Choose some aspect of their MCS to share a compelling story about such as the leadership style, organisation culture

or how they attract and retain talent or a failure in management control etc.

The purpose of the business pitch is to develop skills in: 1. Telling a story to communicate your ideas and 2. To engage with an

audience. Practising story telling within this course is to ensure postgraduate students are work-ready. In contemporary business

settings, your pitch skills will constantly be put to the test and influence the ability to win jobs and progress throughout your

professional careers. This assessment is individually assessed though undertaken in teams.

The pitch must tell a story and engage an audience. For a useful resource on this go to: https://hbr.org/2013/06/how-to-give-a- killer-presentation)!

Role plays, television format and other creative pitch styles are encouraged with emphasis on creatively telling a compelling

story. For example, share a story about culture or leadership as a social control, or give an example about the failure of MCS

such as Enron. You also need to engage with an audience from the start of pitch and during the pitch.

In the October 2013 edition of In the Black Magazine titled: “What’s your Story”, it is reported that businesses have come to

realise the value of storytelling. As one US storytelling exponent puts it: “Humans simply aren’t moved to action by data dumps,

dense PowerPoint slides or spreadsheets packed with figures. They’re moved by emotion.” Motivational speakers have used

Page 3 of 16

stories for years, but only as part of their arsenal to build momentary enthusiasm. Stories are needed in the business context to

help people really understand the messages, remember them and care about them. Similarly, in the 2012 edition of the Harvard

Business Review – Nancy Duarte stated that after studying hundreds of speeches, the most effective presenters use the same

techniques as great storytellers: By reminding people of the status quo and then revealing the path to a better way, they set up

a conflict that needs to be resolved.

Allocation of marks

Individuals are assessed as such and therefore you must each attend your pitch. It is up to individuals to work collectively in

order present a story innovatively and elicit active audience involvement. For example, your pitch will incorporate multi-media (a

combination of strategies such as role play, quizzes, relevant videos downloaded from u tube, and other creative methods). It is

essential to employ strategies for eliciting audience involvement and telling a powerful story.

Allocation of marks

Marks will be allocated on the ability to tell a story and for being able to demonstrate that

you can engage with an audience.

ASSIGNMENT 1B: TEAM REPORT (DUE WEEK 8 SOFT COPY IN TURNITIN BY WEDNESDAY 23

OCTOBER & HARD COPY HANDED TO LECTURER AT START OF CLASS

Background

Using the same organization investigated in Assignment 1A answer the questions below. This is a

research based

assignment. For purposes of engaging with industry and to ensure students are better prepared for the workforce, this

assignment question has been set in conjunction with personnel from industry so to ensure that you as postgraduate students

are engaging with authentic industry issues. Use 1.5 spacing an d12 point times, ariel or times new roman.

REQUIRED:

(Approximately 2500 – 3000 words maximum, excluding synopsis, bibliography and footnotes. This word limit is

an approximation only)

a) Briefly outline the history, strategy, and key operations of your case organisation.

Also outline the rationale for selecting the

case organisation (such as high performance citing consistent profitability and other financial/non-financial indicators (reputation,

high brand name worth etc).

You should provide substantiating evidence of this.

(10 marks)

b) Undertake research to describe and discuss the elements of the Management Control System and the suitability of the MCS

given the context in which your case organisation operates. Critique the Management Control System with a view to identifying

strengths and weaknesses.

(40 marks)

c) From your analysis in part (b) above, make a set of at least six comprehensive recommendations to the Senior Executive team.

(40 marks)

d) Structure and presentation

(10 marks)

You will also be asked to write an individual self-reflection statement. More information will be provided closer to the time.

Additional Information

• The body of the assignment should not exceed approximately 2500 - 3000 words, excluding table of contents, abstract,

and list of references. Use Appendices and footnotes sparingly. Please note this is a suggested word limit only.

• The answer to each section must be identified clearly by the use of sub-headings. In addition to the requirements

outlined above, your answer should include a brief introduction and conclusion.

Page 4 of 16

• ‘Dot points’ should not be used sparingly.

• You must acknowledge all sources of information cited in your assignment using Harvard referencing.

Allocation of Marks to Individuals

Marks will be allocated to individuals using the weighting procedure outlined below. This weighting scheme involves the use of

peer evaluation to assess the relative contribution of each syndicate member (use the form provided).

Peer Evaluation Marking Scheme

In order to provide an opportunity for substantial individual contributions to team performance to be rewarded, the following

marking scheme is proposed.

STEP 1: The case will be marked and awarded a mark out of 20 (for illustrative purposes only).

STEP 2: Each student will provide their seminar leader with a rating of their own contribution and their assessment of the

individual contribution of each of the other members of their syndicate. This will be a score out of 10 that reflects the amount and

quality of the effort made by each of the syndicate members.

STEP 3: The ratings provided by each team member will be collated, averaged and converted to a percentage out of 100 to

determine the proportionate contribution of each team member to the team result.

STEP 4: Half of the total mark will be credited to each student in the group.

STEP 5: The other half of the total mark will be multiplied by the number of members in the team and placed in a pool.

STEP 6: The pool will be allocated back to each team member based on the calculation of the proportionate contribution made

by each team member.

STEP 7: The two marks determined in STEPS 4 and 6 will be added to give each student’s grade for the Case. However, NO

student’s grade will exceed the mark assigned by your seminar leader. This will represent the UPPER CAP placed on the

adjustment of your mark.

The following example will illustrate the calculation of marks.

STEP 1: A five-member group receives a mark of 14 out of 20 for the case.

STEP 2: (For steps 2 to 6 all calculations will be rounded to 1 decimal place). The individual ratings (out of 10) from each member

average as follows:

Simone

8

Tran

10

John

6

Zoe

10

Angelina

6

Total

40

STEP 3: RELATIVE CONTRIBUTION

Simone

8 = 20%

Tran

10 = 25%

John

6 = 15%

Zoe

10 = 25%

Angelina

6 = 15%

100%

STEP 4:

Simone

7

Tran

7

John

7

Zoe

7

Angelina

7

STEP 5: Pool of Marks

5 (group size) x 7 marks = 35 marks

STEP 6: RELATIVE POOL OF MARK CONTRIBUTION

Simone

8 = 20%

35

7

Tran

10

= 25%

35

8.75

Page 5 of 16

John

6 = 15%

35

5.25

Zoe

10 = 25%

35

8.75

Angelina

6

= 15%

35

5.25

100%

35.00

STEP 7:

STEP 4 STEP 6 TOTAL

MARK

MARK

MARK

Simone

7

7

14

Tran

7

9

16

John

7

5

12

Zoe

7

9

16

Angelina

7

5

12

Page 6 of 16

ASSIGNMENT 2A BUSINESS PITCH ON NETFLIX MCS PRACTICE (DUE WEEK 9 IN CLASS)

WEDNESDAY 22 OCTOBER

REQUIRED

You are required to give a business pitch which unveils one of the MCS practices at Netflix.

You should focus on one or two

intriguing business practices. Create a pitch that tells a compelling story about this MCS practice. Innovative pitch techniques

such as storytelling pitches, role play, television show format, news and current affairs etc are encouraged.

Allocation of marks:

Every individual must attend the pitch. It is up to each you to use the talents of each individual to best advantage.

ASSIGNMENT 2B INDIVIDUAL CASE STUDY MP4 VIDEO: DUE WEEK 11 (SUBMIT A

POWERPOINT FILE IN TURNITIN BY 9PM WEDNESDAY 20 NOVEMVER WITH LINK TO VIDEO

ON FRONT PAGE)

Background:

You are required to undertake extensive research for this assignment.

Reed Hastings, founder of Netflix, has arguably created a company that has turned the status quo of MCS on its head. Instead

of creating more rules as Netflix grew, Hastings gave his employees more freedom. A MCS was crafted that simultaneously

gives employees freedom and responsibility. Yet these are opposing forces. At Netflix, adequate performance gets a generous

severance, and hard work is irrelevant. In addition, you don’t try to please your boss, you practice radical candour. Employees

never need approval, and the company always pays the top of the market rates. Netflix argues that management control via

giving employees freedom has been so successful that they continue to reduce their controls (and rules).

Create a video with an MP3 file containing

a pitch where you unveil a compelling story about the following:

Task Overview: Create a business pitch which tells the story of how Netflix was founded and how its founder crafted soke

compelling MCS practices. This may be a compelling story about the effectiveness and or ineffectiveness of the Netflix MCS.

Your pitch is to the Chief Executive Officer (CEO) and Board. It should be interactive (a pretend audience so include rhetorical

questions, vote, etc).

All of the secrets to a great pitch from this subject apply. You are telling a story (consider using music, video) and do NOT

overwhelm your audience with facts and data. Tell a story and keep your visuals simple. Do NOT fall into the trap of giving a

boring pitch full of facts and figures. Unveil a story and be as creative as possible.

End with a single recommendation/s to the CEO and Board to improve the MCS or maintain MCS effectiveness.

Weight: 50%

Pitch Length:

Approximately 7 to 8 minute pitch on MP3 video and supported by some PowerPoint slides (use as many

slides which contains only images and few words as you like to help you tell your story).

You must appear in the video. Thus, it is strongly recommended that you ask a third party friend or peer to film the video so

you can be seen and use visuals simultaneously.

Format: MP4 video format.

Please include a link to the MP4 file as a comment in Canvas and as a link on the front page of

your PPT file.

Task:

1) Create a highly innovative pitch which tells a story AND engages an audience (e.g. start by asking your audience to

imagine something, ask them "what if..." & or show a

short video to get your audience's attention) using your storytelling skills

to describe and evaluate the MCS (and what makes this MCS distinct.) Your pitch will identify a single strong recommendation

to the CEO and the Board whom are very busy.

2. You must be the presenter in the video and should be seen in fully at least at times

throughout the video (do not

have visuals on full screen the whole time or it will detract from video); and

Page 7 of 16

CRITERIA FOR PITCHES

ASSIGNMENT 1 GUIDELINES FOR OFFERING FEEDBACK TO TEAMS (FOR

FEEDBACK)

Strong opening.

The pitch tells a compelling and engaging story, holding the

audiences’ attention from start to finish.

Engages with audience.

The use of props, videos, music, and other tools that enhance the

pitch.

Visuals are appealing.

Produces an engaging and memorable pitch for audience.

Strong closing.

Other Comments:

Page 8 of 16

Mark Awarded:

PEER EVALUATION FORM

A copy of this form is to be emailed to your lecturer after submitting your Team Report in Week 9.

Name

Student ID

Signature

Provide a mark out of 10 for each member of your syndicate, including yourself, which reflects the relative contribution of each

member.

Syndicate Member Student ID Mark out of 10

1 Insert your name here.

2

3

4

5

Please include any other comments that may be relevant to the marker:

ACCT 5955

|

Management Control in Contemporary Contexts

ASSESSMENT INFORMATION

Page 9 of 16

MARKING CRITERIA

Your work will be assessed using the following marking guide:

BUSINESS PITCHES MARKING GUIDE (ASSIGNMENT 1A & 1B)

Criteria No Pass Pass Credit Distinction High Distinction

Polished Innovative Pitch &

Structure (including cohesion

within and between sections)

(10%)

Did not meet criterion. The pitch is built around an

intelligible structure and all

required information is

present. This structure is

communicated at the outset

of the pitch. The information

is succinctly communicated,

only relevant information is

included, headings and visual

information enhance the

spoken text and make the

pitch comprehensible and

coherent. The pitch is spoken

to camera and not read from

a script.

The structure, layout,

headings, signposting, and

visual information work

together to enhance clarity

and comprehension. The

pitch benefits from the use of

a hook to open the pitch, a

clear outline of the pitch to

follow, and an insightful take- home message to conclude it.

The pitch is spoken to camera

and not read from a script.

The pitch has clearly been

scripted, rehearsed, and then

delivered with the purpose

and audience clearly in mind.

The sections of the pitch flow

together logically; there is no

superfluous or disconnected

information. Effective use of

an engaging and appropriate

hook, which attracts the

listener's attention, as well as

a succinct and logical take- home message to encourage

reflection and thought in the

listener.

The pitch is spoken to camera

and not read from a script.

A highly polished pitch that takes the listener's likely

reactions or thoughts into account. It effectively sells the

report, making the latter a 'must read'. Likely questions

or concerns from the client are anticipated (e.g., Now,

you might be thinking that…, however, …). A clever

hook and take-home message are employed to great

effect, leaving the client with something relevant,

perhaps new, to consider about the proposals and/or the

industry in which it locates itself.

The pitch is spoken to camera and not read from a

script.

Ability to tell a compelling

story and engage an audience

(60%)

Did not meet criterion. Sufficient storytelling and

engages in a powerful

narrative.

Without a variety of

multimedia tools to deliver a

pitch such as Utube, music,

and ends strongly with a

lesson learned or moral of the

story.

Minimal audience

involvement

Good storytelling and

engages in a powerful

narrative.

One or two multimedia tools

to deliver a pitch such as

Utube, music, and ends

strongly with a lesson learned

or moral of the story.

Good audience involvement

Very good storytelling and

engages in a powerful

narrative.

Uses a few tools to deliver a

pitch such as Utube, music,

and ends strongly with a

lesson learned or moral of the

story.

Very good audience

involvement (uses chat box,

polls, and invites audience

involvement)

Excellent storytelling and engages in a powerful

narrative.

Uses many different tools to deliver a pitch such as

Utube, music, and ends strongly with a lesson learned or

moral of the story.

Excellent

audience involvement (uses chat box, polls and invites

audience involvement)

right throughout the pitch

Oral and visual

communication

(30%)

Did not meet criterion. Conventions and features of

spoken English are generally

adhered to. The pitch is

clearly enunciated and

appropriately paced.

Emphasis and intonation are

The level of communication is

appropriate and economical:

word choice is deliberate, and

there are no superfluous

words or phrases. Rehearsal

and scripting have been a key

An active voice, a broad and

fluent vocabulary, and a

range of cohesive devices

(key words, pronouns,

conjunctions, reinforcement,

highlighting, similarity, and

Any errors that remain in the work do not detract from

the overall quality of the pitch, or of the meaning

communicated. The pitch demonstrates a thorough

understanding of context, audience, and purpose that is

responsive to the assigned task(s) and focuses all

elements of the work. There is synergy between any

ACCT 5955

|

Management Control in Contemporary Contexts

ASSESSMENT INFORMATION

Page 10 of 16

BUSINESS PITCHES MARKING GUIDE (ASSIGNMENT 1A & 1B)

Criteria No Pass Pass Credit Distinction High Distinction

used effectively. Careful

editing of the script has meant

the elimination of most

grammatical errors. Word

choice, intonation, pace, and

inflection do not detract

substantially from the

communication of ideas.

Visual and non-verbal

communication (e.g., eye

contact, body language,

tables, diagrams) are features

of the pitch and make the

pitch understandable, but the

speaker appears tentative.

The visuals are clearly

designed, relatively

uncluttered, easily navigable,

and visually attractive. The

presenters refer to the

visuals, allowing them to

communicate visually, with

their commentary

underscoring main points.

part of the preparation of the

client report. This is obviously

not a 'first' draft but has been

crafted to ensure a high- quality client proposal is

presented. The pitch is

engaging, the language and

detail appropriate to the

audience and well-paced. It

fulfils its purpose as a

business pitch intended to

inform and persuade

(although it may not ultimately

persuade!). There is a

credibility and trustworthiness

to the presenters; a listener is

not left feeling that he or she

is simply being sold to. The

readability and navigability of

the visuals include white

space used effectively to

guide the viewer's eyes. The

listener is guided through the

visuals. Multimedia and

interactivity, if used, are used

to good effect and do not

distract from the pitch.

the like) are features of the

pitch. The language used in

the pitch is unemotive and

professional in tone, without

being overly formal. A range

of sentence types adds

interest and energy to the

spoken component.

Professionalism of the

presenters is evident in their

execution of the task.

Effective and appropriate

non-verbal communication is

employed and does not

distract from the pitch. The

listener feels both included in

the pitch and part of an

audience. The pitch is one

that makes the marker stop

and say, 'Wow, I'd give those

presenters a job!'. The

listener is guided through the

visuals, allowing for a

comprehensive pitch of both

spoken and visual elements.

visuals and the spoken pitch; they are seamlessly

integrated into the overall performance. The audio-visual

tools used have been employed to good effect to

produce a professional and polished pitch.

ACCT 5955

|

Management Control in Contemporary Contexts

ASSESSMENT INFORMATION

Page 11 of 16

The team report will be assessed using the following guide.

ASSIGNMENT 1B TEAM REPORT MARKING GUIDE

Criteria No Pass Pass Credit Distinction High Distinction

Knowledge

and

interpretation

(20%)

Does not meet criterion. Satisfactory knowledge and

interpretation of the key concepts;

generally adequate understanding;

some related concepts and/or issues

may be misunderstood.

Good knowledge and interpretation of

selected material; adequate

understanding of the issues.

Very good knowledge and

interpretation of selected material;

pertinent understanding of the issues.

Excellent knowledge and interpretation

of selected material;

advanced

understanding of the issues.

Analysis

(30%)

Does not meet criterion. Satisfactory analysis of the key

concepts; reasonable argumentation

and adequate use of evidence; some

related concepts and/or issues may be

insufficiently or poorly analysed.

Good analysis; mostly reasonable

argumentation and adequate use of

evidence.

Very good analysis; sound

argumentation and use of evidence.

Excellent analysis; nuanced

argumentation and use of evidence.

Reflection

and Critical

thought

(40%)

Does not meet criterion. Satisfactory critical evaluation; some

adequate references to research and

experience.

Good critical evaluation; mostly well- considered references to research and

experience.

Very good critical evaluation; pertinent

references to research and experience.

Excellent critical evaluation; creative

references to research and experience.

Organisation

and

presentation

(10%)

Does not meet criterion. Satisfactory organisation of ideas;

some ambiguities but mostly accurate

grammar, spelling and referencing.

Good organisation of ideas; mostly

clear writing style; mostly accurate

grammar, spelling and referencing.

Very good organisation of ideas; clear

writing style; accurate grammar,

spelling and referencing.

Excellent organisation of ideas; clear

and nuanced writing style; accurate

grammar, spelling and referencing.

ACCT 5955

|

Management Control in Contemporary Contexts

ASSESSMENT INFORMATION

Page 12 of 16

ASSIGNMENT 2B MARKING GUIDE

Task

1. Undertake research, then identify and discuss the different features of the MCS system at Netflix.

2. Critically analyse and evaluate the MCS system at Netflix using extant research to support your arguments (identify strengths and weaknesses).

3. What recommendations would you make to the Netflix Board about crafting their MCS moving forward.

Refer to relevant research to justify and substantiate your arguments (Your recommendations should incorporate MCS & other challenges confronting Netflix, as they expand into different

national contexts, maintaining a positive organisational culture etc. culture.

4. Create a video where you pitch your answer to the above questions using storytelling (approximately 7 or 8 minutes in length)

5. ideas Ability to pitch and tell a story (20 marks)

Course learning outcomes mapped

• CLO3: Evaluate the impact of technological advancements and changing business environments on management controls.

• CLO4: Demonstrate how to navigate changing landscapes, ensuring your MCS remain effective and relevant (adapt and thrive).

• CLO5: Analyse real-world case studies to assess the effectiveness of management control systems.

Gina’s version

Criteria Fail (0-49%) Pass (50-64%) Credit (65-74%) Distinction (75-84%) High Distinction (85-100%)

1. Research and

Identification of MCS

Features at Netflix (25%)

No identification of key

features. Research is minimal

or inaccurate, lacking depth.

Identification with relevant

research but lacks

comprehensive detail.

Identification of main features,

supported by relevant research

with some critical insight.

Identificationwith substantial

research support, showing strong

understanding and critical

evaluation.

Identification and detailed

discussion with extensive research,

demonstrating insightful analysis.

2. Critical Analysis and

Evaluation of Netflix’s

MCS (25%)

Lacks critical analysis; fails to

evaluate strengths and

weaknesses. Arguments are

unsupported.

Some critical analysis with

limited scope. Basic evaluation

of strengths and weaknesses,

minimally supported by

research.

Good critical analysis with clear

evaluation of strengths and

weaknesses, supported by relevant

research.

Strong critical analysis with

comprehensive evaluation, well- supported by extensive research.

Exceptional critical analysis

demonstrating deep understanding

and highly convincing, research- supported arguments.

3. Recommendations to

the Netflix Board (20%)

Vague, impractical, or

unsupported

recommendations. Limited

consideration of challenges or

context.

Basic recommendations

relevant to Netflix’s MCS and

challenges. Minimal justification

with little research connection.

Clear and relevant

recommendations addressing

Netflix’s challenges, supported by

some research.

Thoughtful recommendations,

well-supported by research,

critically engaging with Netflix’s

challenges and strategic

implications.

Highly strategic and innovative

recommendations, thoroughly

supported by research,

demonstrating deep insight into

challenges and future direction.

6. Communication and

Storytelling Skills (30%)

Communication is unclear

and ineffective. No

storytelling or audience

engagement strategies are

evident.

Basic communication skills with

minimal use of storytelling.

Some attempt to engage the

audience but lacks depth.

Clear communication with effective

use of storytelling and audience

engagement strategies.

Demonstrates a good

understanding of how to pitch

ideas.

Strong communication skills with

engaging storytelling and

audience engagement strategies.

Pitch is persuasive and well- structured.

Exceptional communication with

compelling storytelling. Audience

engagement is high, and the pitch

is engaging, memorable, and

professional.

ACCT 5955

|

Management Control in Contemporary Contexts

ASSESSMENT INFORMATION

Page 13 of 16

Existing version

HD D C P F

This criterion is linked to

Learning Outcome 1.

Quality of content and

delivery (making an

engaging pitch using

storytelling and audience

engagement strategies).

Clarity of communication

and problem solving

(ability to make a

meaningful

recommendation)

Highly engaging,

authentic and

professional

presentation to the

intended audience

through the use of

exemplary storytelling

and audience

engagement, rhetoric,

enthusiasm, humour,

gestures, movement,

attire, demeanour.

Employed highly

innovative and creative

tools to support the

pitch.

Recommendation/s are

creative and evidence- based, and logically

linked to the analysis

and discussion of the

chosen business.

Engaging, authentic

and professional

presentation to the

intended audience with

good use of storytelling

and audience

engagement, rhetoric,

modulation, pace,

enthusiasm, humour,

gestures, movement,

attire, demeanour.

Used innovative and

creative tools to

support the pitch.

Recommendation/s are

evidence-based and for

the most part logically

linked to chosen

business.

Professional

presentation with some

attempts to tell a story

and engage the

intended audience

through rhetoric,

modulation, pace,

enthusiasm, humour,

gestures, movement,

attire, demeanour.

Used some innovative

and creative tools to

support the pitch. May

have been slightly

outside of the allocated

time.

Recommendations are

partially linked to

business and/or only

partially grounded in

evidence.

The presentation was

delivered but with no story

and limited engagement to

the intended audience. Basic

use of innovative and creative

tools to support the pitch.

Time management may have

been an issue.

No recommendations or

offered without supporting

evidence.

None of the

above.

This criterion is linked to a

learning outcome

Knowledge of MCS

concepts

Comprehensive,

enthusiastic and well

thought out Critical

analysis of the MCS

system, outlining MCS

concepts (employee

engagement,

motivation, learning an

development,

performance appraisal,

global MCS etc).

Comprehensive

engagement with the

MCS system, outlining

MCS concepts

(employee

engagement,

motivation, learning an

development,

performance appraisal,

global MCS etc).

Moderate engagement

with the MCS system,

outlining MCS concepts

(employee

engagement,

motivation, learning

and development

performance appraisal,

global MCS etc).

Lack of engagement with the

MCS system, outlining MCS

concepts (employee

engagement, motivation,

learning an development,

performance Pass (P) Lack of

engagement with the MCS

system, outlining MCS

concepts (employee

engagement, motivation,

learning and development,

performance appraisal, global

MCS etc).

None of the

above.

ACCT 5955

|

Management Control in Contemporary Contexts

ASSESSMENT INFORMATION

Page 14 of 16

Existing version (continued)

HD D C P F

This criterion is linked to a

learning outcome.

Visual Presentation,

Structure & references

High quality visuals.

Research consists of

high quality and varied

sources which exceed

the minimum

requirement; is

accurate, focussed,

and consistent; and

incorporates activities

from classes and

readings. Referenced

consistently in-text and

reference list according

to APA 7 conventions.

Quality visuals.

Research is high

quality and meets the

minimum requirements;

is accurate, focussed,

and consistent; and

generally incorporates

activities from classes

and readings.

Generally referenced

consistently according

to APA 7 conventions

but may have a few

mistakes with in-text

citations and the

Reference List.

Overly detailed visuals

(ineffective). Research

is reasonable quality

and meets the

minimum requirements;

is accurate, focussed,

and consistent; and

generally incorporates

activities from classes

and readings.

Generally referenced

consistently according

to APA 7 conventions

but may have a few

mistakes with in-text

citations and the

Reference List.

Adequate or no visuals.

Generally referenced

consistently according to APA

7 conventions but may have

several mistakes with in-text

citations and the Reference

List.

None of the

above.

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