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CHAPTER 8 ADVERSE SELECTION: AKERLOF’S

MARKET FOR LEMONS Econ3004/ Econ6039 Health Economics, 2023 Semester 2 Dr Yijuan Chen, Australian National University Bhattacharya, Hyde and Tu – Health Economics Intro  A man walks into the office of a life insurance

company.  He wants to buy a $1 million life insurance policy for

a term of one day. Your company will have to pay $1

million to his heirs if and only if he dies tomorrow.  You know nothing else about this man.  How much do you charge? Bhattacharya, Hyde and Tu – Health Economics Asymmetric information  Definition: a situation in which agents in a

potential economic transaction do not have the

same information about the quality of the good

being transacted  A major theme of this course, and the source of

many problems in health insurance markets THE INTUITION BEHIND THE MARKET FOR

LEMONS Bhattacharya, Hyde and Tu – Health Economics First: symmetric information  Imagine a well-functioning used car market  Sellers advertise cars, and buyers can accurately

assess the condition of each car for sale  Some buyers will be willing to pay more for cars in

good condition; others are happy to get a deal  Symmetric information: buyers and sellers have

symmetric info about car quality. This is crucial.  Outcome: each car sells for a different price,

depending on its quality Bhattacharya, Hyde and Tu – Health Economics First: symmetric information  Pareto-improving transaction: a transaction that

leaves all parties at least no worse off  One goal of a market is to make sure all Pareto- improving transactions take place  In the market we have described, there is nothing

to stop all Pareto-improving transactions from

taking place  All the cars end up with the people who value them

the most Bhattacharya, Hyde and Tu – Health Economics Next: asymmetric information  New assumption: sellers can determine car quality,

but buyers cannot  All cars look identically good to the buyers  This market will look different from the previous

one in several ways:  any cars that sell, sell for the same price  The best cars will not be offered on the market  It is possible that the cars will not end up with the people

who value them most (buyers) Bhattacharya, Hyde and Tu – Health Economics Why is there only one price?  Imagine that two cars are offered for different

prices in this market: P and P’ > P  No buyer will want to buy the expensive car,

because both cars will seem the same  All sellers will have to lower their prices to match

the lowest price on the market Bhattacharya, Hyde and Tu – Health Economics Why are some cars not offered?  We know the market has one price P  Consider the seller who owns the nicest car on the

market – it is probably worth way more than P  That seller has no reason to remain in the market  Why doesn’t he advertise the high quality of his vehicle

and charge a higher price?  Remember, buyers can’t “see” quality  Outcome: only the lower-quality cars stay on the

market. This is our first example of adverse selection. Bhattacharya, Hyde and Tu – Health Economics Adverse selection Definition: the oversupply of low-quality

goods, products, or contracts that

results when there is asymmetric

information.

 This is one of the most important ideas in health

economics. Bhattacharya, Hyde and Tu – Health Economics What happens to our market?  Recap  Cars only sell at one price  As a result, the best cars leave the market  What do buyers do?  They know the average car remaining on the market is of

low quality.  Unless buyers value cars very highly, they will not want to

buy these cars.  The market unravels, and potential Pareto-improving

transactions do not occur. This is a market failure. A FORMAL STATEMENT OF THE AKERLOF

MODEL Bhattacharya, Hyde and Tu – Health Economics A formal treatment  We will introduce a formal model of the market we

discussed in the previous slides.  We will present explicit utility functions and a

specific distribution of car quality to make the

argument more concrete.  But remember – the logic of the argument is the

same as what we just saw. Bhattacharya, Hyde and Tu – Health Economics Seller and buyer utility functions  Sellers and buyers derive

utility from the cars they

own and other goods

 Buyers value cars 50%

more than sellers (that’s

why they are buyers in

the first place)  Xj = quality of the jth car

owned  M = utility from other

goods Bhattacharya, Hyde and Tu – Health Economics Distribution of car quality  Car quality X is uniformly distributed between 0 and 100  Cars are equally likely to have any quality level between 0 and 100  You are equally likely to have a car of quality level 50 as you are to have a

car of quality 96, 17, π, 54.2828 or any real number between 0 and 100  We use the term Xi to denote the quality of car i Bhattacharya, Hyde and Tu – Health Economics Information assumptions  Buyers do not know the true quality of a

particular car, but they do know a lot.  Buyers know the utility function of the

sellers and know the distribution of cars

available for sale  They also understand that sellers will

withdraw highest-quality cars if the price

does not justify selling. Bhattacharya, Hyde and Tu – Health Economics Which cars will sellers offer?  A seller will put a car on the market if selling it will

increase his utility.  If a seller sells his car of quality X for P dollars, he

loses X units of utility but gains P dollars  Hence, he will only put car j on the market if P > Xj Bhattacharya, Hyde and Tu – Health Economics When will buyers buy?  Figuring out when buyers buy is trickier due to

uncertainty.  Like sellers, buyers are trying to maximize utility.

But think about a buyer who is considering

buying a car of uncertain quality. How does she

know what will happen to her utility?  Buyers have to think in terms of expected utility. Bhattacharya, Hyde and Tu – Health Economics When will buyers buy?  Suppose a buyer buys a car in this market.  She pays P dollars and thus loses P units of utility.  She gains a car with expected value E[X|P], so she

gains 3/2 E[X|P] units of utility.  Remember, E[X|P] means “expectation of X conditional

on P.” We need to think about P because it affects

sellers’ decisions, and hence affects the distribution of

quality X.  Hence, buyers will buy if: Bhattacharya, Hyde and Tu – Health Economics When will buyers buy?  We need to find E[X|P] to decide if buyers will buy  Remember the distribution of cars now:  The formula for expectation for a uniform

distribution is simply the average of the endpoints.

So E[X|P] = ½ P Bhattacharya, Hyde and Tu – Health Economics When will buyers buy?  We found E[X|P] = ½ P  We plug that into our condition for buying: 3/2 E[X|P] > P 3/2 * ½ P > P ¾ P > P  This is impossible; hence buyers will not buy for

any P!  No cars sell, no Pareto-improving trades take place,

the cars stay with sellers (who do not want them

as much as the buyers do). The market unravels. Bhattacharya, Hyde and Tu – Health Economics What just happened?  To review:  A single price P is somehow established in the market  Sellers remove all cars of quality greater than P Of the cars that remain, the average quality (E[X|P]) is

only ½ P  Buyers do not like cars enough to buy a car of quality

½ P for a price of P No cars sell, even though buyers like cars better than

sellers and all the cars “should” end up with buyers. Ch 8 | Adverse Selection: Akerlof’s Market for

Lemons THE ADVERSE SELECTION DEATH SPIRAL Bhattacharya, Hyde and Tu – Health Economics What does this used car market have to do

with health insurance?  Let’s imagine a health insurance market that is similar

to the market we just discussed:  Each customer i has an expected amount of health care

costs over the course of the year Xi.  An insurance company offers a single policy with an annual

premium P. This full insurance policy covers all health care

costs incurred during the year.  Customers are risk-neutral. Customer i will purchase

insurance if and only if P is less than his expected health

care costs Xi.  The insurers cannot distinguish healthy and sick customers  Expected customer health care costs Xi are distributed

uniformly in the population between $0 and $20,000. Bhattacharya, Hyde and Tu – Health Economics What does this used car market have to do

with health insurance?  Analogy between these two markets  The “cars” are customers’ bodies  The “sellers” are customers  The “buyers” are insurance companies  The sellers try to convince the buyers that the “cars” are healthy; just as a high-quality car is worth a lot to

buyers, a healthy customer is worth a lot to insurers  Just like high-quality cars leave the market when a

universal price is set, high-quality bodies will leave the

market when a universal premium is set. Bhattacharya, Hyde and Tu – Health Economics Health insurance market  Suppose the insurer offers a contract with

premium $10,000 for the year.  What happens? Who stays in the market? Bhattacharya, Hyde and Tu – Health Economics Health insurance market  Only the least healthy people buy insurance; their

average health expenditures are $15,000.  The insurer raises premiums to $15,000 the next year. Bhattacharya, Hyde and Tu – Health Economics Adverse selection death spiral  There is nothing to stop this cycle, which is called

an adverse selection death spiral.  Definition: successive rounds of adverse selection

that destroy an insurance market.  The heart of the problem is adverse selection: only

the worst customers stay in the market when the

insurer sets the premium.  No way for the insurer to turn a profit in this very

simple model. Ch 8 | Adverse Selection: Akerlof’s Market for

Lemons WHEN CAN THE MARKET FOR LEMONS

WORK? Bhattacharya, Hyde and Tu – Health Economics What if buyers value cars very highly?  Let’s assume new utility functions:

 Now buyers value cars much more than sellers.

Will this fix the market? Bhattacharya, Hyde and Tu – Health Economics What if buyers value cars very highly?  We need a new condition for buyers:  Recall that E[X|P] = ½ P. This is unaffected by the

buyers’ utility function – why?  The condition now holds: buyers will be willing to

buy cars at price P. They know the remaining cars

are bad but they value them highly enough to

pay P for them. Bhattacharya, Hyde and Tu – Health Economics What if there is a minimum guaranteed car

quality?

 The condition for buyers is as it was before, but

now E[X|P] will be different because a different

subset of cars is on the market.  This is promising: the worst cars were forced off

the market, so the remaining cars are better. Bhattacharya, Hyde and Tu – Health Economics What if there is a minimum guaranteed car

quality?  When do buyers buy?  If 3/2 E[X|P] > P  What is E[X|P]  Based on the formula for the expectation of a

uniform distribution, E[X|P] = ½ * (P + 10)  Buyers buy if: 3/2 E[X|P] > P 3/2 * ½ * (P + 10) > P 3/4 P + 15/2 > P  Buyers will buy if the price is below $30. Bhattacharya, Hyde and Tu – Health Economics Conclusion  Asymmetric information causes parties to

misrepresent themselves  Adverse selection removes high-quality goods from

the market, leaving only low-quality  Generally, the market will unravel unless:  Someone values a product highly enough to have a

positive change in utility  Government regulation through a price floor promotes a

minimum standard of quality  One major concept has been missing in this whole

analysis: risk aversion.  The Rothschild-Stiglitz model combines asymmetric

information and risk aversion. 51作业君版权所有

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